On Monday, Brian Clark kicked off a new series of quick copy tips. These are short, powerful techniques that can make your copy more persuasive and get you to your goals faster.

This time, Brian taught us about the Proclamation Lead — a way to cut through the clutter and start your content with a bang. If you’re struggling to make your content stand out, or you just want a potent way to get your message across, give it a try …

On Tuesday, we welcomed our colleague Chris Garrett back to the blog. He wrote about 10 rather sad business website mistakes he recently saw over and over again while he conducted some site critiques — and solutions that will make things better.

And on Wednesday, I asked our editorial team to share their favorite quotes about writing. If you need a little dose of inspiration, there’s a lot to choose from there.

On the Copyblogger FM podcast, I talked about when to go negative with your content — and when to keep things sunny and light. Positive and negative messages both have their place in a smart content marketing strategy, if you deploy them at the right times.

That’s it for this week — have a great weekend, and we’ll see you Monday.

— Sonia Simone
Chief Content Officer, Rainmaker Digital

Catch up on this week’s content

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Capture and Hold Audience Attention with a Bold Proclamation

by Brian Clark

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10 Often Overlooked Website Mistakes that May Harm Your Business

by Chris Garrett

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7 Classic Quotes to Inspire Your Writing

by Sonia Simone

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Which Works Better: Positive or Negative Content?

by Sonia Simone

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Are You Making This Common SEO Mistake?

by Jerod Morris

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Busting the Myth of the Starving Artist with Jeff Goins: Part One

by Kelton Reid

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Unleash Your Intuition to Win, with Bernadette Jiwa

by Brian Clark

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What Should I Do with My Archive?

by Jerod Morris & Jon Nastor

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